How to Make a LEGO® Fundraiser Affordable and Profitable
Why a Lego Fundraiser is a Great Idea
Lego fundraisers are an exciting and engaging way to raise money for schools, PTAs, and educational programs. Kids love building with Legos, and parents appreciate fundraisers that promote creativity and STEM learning. But while Lego fundraisers have great potential, many organizers face challenges like high product costs, event logistics, and standing out in a competitive market.
The good news? With the right pricing strategies, creative event ideas, and smart planning, you can run a Lego fundraiser that is both affordable and highly profitable. In this guide, we’ll cover how to keep costs low, attract more supporters, and maximize your fundraising success.
How to Make a Lego Fundraiser More Affordable
One of the biggest concerns with Lego fundraisers is the cost of the products. Unlike popcorn or candy fundraisers, where the upfront investment is low, Lego sets can be pricey, which makes budgeting a key factor in success.
1. Partner with a Lego Fundraising Supplier
Rather than purchasing full-priced Lego sets at retail stores, work with fundraising companies that offer bulk pricing on Lego products. At Fundraising.com, we provide:
✔ Discounted rates on Lego sets to maximize your profit margin.
✔ Exclusive fundraising bundles designed for schools and PTAs.
✔ Step-by-step fundraising support to ensure a smooth campaign.
2. Offer Pre-Orders to Reduce Upfront Costs
Instead of buying a large number of Lego sets in advance, set up a pre-order system where supporters pay before you place your bulk order. This ensures you:
✔ Only purchase what you need.
✔ Avoid unnecessary inventory costs.
✔ Guarantee sales before the fundraiser officially starts.
3. Use Donated or Recycled Lego Bricks
For event-based Lego fundraisers (like a Lego-building competition), ask parents, teachers, and community members to donate their gently used Legos. This significantly reduces costs while still engaging participants.
4. Sell Lego-Themed Items Alongside Your Fundraiser
If buying full Lego sets is too expensive, consider selling:
✔ Lego-themed keychains, stickers, and t-shirts
✔ Mini-figures instead of full sets
✔ Lego-themed raffle tickets with larger sets as prizes
This allows supporters to contribute at different price points, increasing overall sales.
How to Maximize Profit from Your Lego Fundraiser
A successful fundraiser isn’t just about keeping costs low—it’s also about increasing revenue through smart strategies.
1. Set the Right Pricing Strategy
If you’re selling Lego sets or mini-kits, price them based on:
- Retail value + fundraising margin
- Exclusive fundraising discounts
- Bundle pricing to encourage larger purchases
For example:
✔ Individual Lego mini-sets: $10 each
✔ “Build & Keep” event entry + mini-set: $20
✔ Lego bundle (3 themed sets): $50
3. Use Online & Social Media Marketing
Leverage Facebook, Instagram, and school newsletters to promote your fundraiser. Share:
✔ Countdown reminders for your fundraiser.
✔ Behind-the-scenes Lego-building photos.
✔ Testimonials from participants to boost credibility.
2. Bundle Fundraising Events with Sales
Increase engagement by hosting Lego-themed fundraising events, such as:
✔ Lego-Building Competitions – Charge an entry fee and offer prizes.
✔ STEM Challenge Nights – Partner with teachers to host educational Lego events.
✔ Lego Raffles – Sell tickets for a chance to win a large Lego set.
How to Organize a Smooth Lego Fundraiser
Many schools hesitate to run a Lego fundraiser because of logistical concerns—from managing inventory to setting up events. Here’s how to keep things organized and stress-free.
1. Choose the Right Type of Lego Fundraiser
Decide whether you’ll be:
✔ Selling Lego sets (direct sales or online orders).
✔ Hosting a Lego-building event (entry fees + sponsorships).
✔ Running a hybrid fundraiser (both sales and events).
2. Streamline Inventory & Order Fulfillment
✔ Work with a fundraising partner like Fundraising.com that handles bulk orders and shipping.
✔ Offer direct ship-to-home options for supporters who order online.
✔ Keep track of pre-orders and event tickets with a simple spreadsheet or online tool.
3. Recruit Volunteers & Organize Responsibilities
✔ Have a team of parent and student volunteers to assist with orders and event planning.
✔ Assign roles like marketing, logistics, and sales tracking to keep everything running smoothly.
✔ Provide clear instructions to all volunteers to minimize confusion.
4. Set a Fundraising Goal & Track Progress
✔ Set a clear financial goal (e.g., “We need to raise $5,000 for new classroom supplies”).
✔ Use progress charts and digital thermometers to keep supporters engaged.
✔ Celebrate milestones and publicly thank top supporters.
How to Make Your Lego Fundraiser Stand Out from the Competition
With so many fundraising options available, a Lego fundraiser needs to stand out to attract attention and participation.
1. Add a Unique Theme or Twist
Instead of just selling Lego sets, make it fun by adding a theme:
✔ “Lego Masters” Competition – Where participants build creative models.
✔ “Lego Movie Night” – Sell Lego kits alongside a family-friendly movie event.
✔ “Lego STEM Challenge” – Combine learning and fundraising in an educational format.
2. Partner with Local Businesses for Sponsorships
Approach local businesses to sponsor your fundraiser in exchange for:
✔ Logo placement on event banners.
✔ Social media shout-outs.
✔ Sponsoring a Lego-building station at your event.
3. Offer Exclusive Prizes & Incentives
Encourage higher participation with prizes like:
✔ Limited-edition Lego sets for top fundraisers.
✔ School-wide incentives (e.g., If we raise $10,000, the principal wears a Lego costume for a day).
✔ VIP Lego Experience (A special Lego-building workshop for top sellers).
Why Fundraising.com is the Best Choice for Your Lego Fundraiser
At Fundraising.com, we provide the best tools and resources to help you run a successful and profitable Lego fundraiser.
✔ Exclusive discounts on Lego products – Lower costs mean higher profits.
✔ Expert fundraising support – We guide you through planning, pricing, and promotion.
✔ Flexible fundraising options – Sell online, in-person, or through event-based fundraising.
With Fundraising.com, running a Lego fundraiser is easy, fun, and financially rewarding.
Final Thoughts: Making Your Lego Fundraiser a Success
A Lego fundraiser is a fantastic way to raise money while engaging students and families in a creative and educational activity. By minimizing costs, maximizing profits, and streamlining logistics, you can ensure a fun and financially successful fundraiser.
With Fundraising.com, you’ll get expert support, high-profit fundraising options, and all the resources you need to make your Lego fundraiser a success.
Ready to launch your Lego fundraiser?
Visit Fundraising.com to start today!