Are you part of a sports group that needs to gather money for when your team heads off to its next football tournament, swimming gala, or climbing competition?
One great way to ensure people know about the big event and encourage them to back it is with a fundraising dinner. Not only will it help bring your local community together, but it’s also a chance to show off everyone’s skills.
This article offers advice on how to pull off the perfect sports team fundraising dinner – one that sells out brings in cash, and makes everyone feel warm inside.
So grab yourself a pen and paper as we guide you through planning an occasion that’ll bowl everybody over!
When a sports team or non-profit organization needs to raise money for its activities, it may decide to hold a fundraising dinner.
The event is designed to encourage people in the community, supporters and sponsors, as well as potential donors, to buy tickets.
The formal or semi-formal evening often includes speeches from members of the team, presentations about their achievements, and entertainment by the team itself.
There are several opportunities during the event for attendees to make monetary contributions, including when they buy tickets, during auctions that take place on the night of an event, through raffles that have been organized, or via direct donations.
In addition to raising funds quickly and easily – encouraging people in your organization’s orbit to make small “impulse” purchases can be an effective strategy.
Fundraising dinners also allow guests a chance to feel more connected with your group. After all, by buying a ticket, they have helped you succeed!
Hosting a successful sports team fundraising dinner requires careful planning and attention to detail. Here are some tips to help you organize a memorable and profitable event:
If you want to have a successful sports team fundraising dinner, you must prepare for it in advance. This will allow you time to put in your best efforts and resources as well as get everything set for the event.
This includes picking the right date, finding a venue, working out a budget, and setting goals for the evening.
So, if your aim is to raise money for a new kit for your football team, work that into the plan. Work out how much the kit will cost, and then set yourself a fundraising target that ties up with this aim.
Preparation also allows you enough time to invite your guests, drum up sponsorship support, approach suppliers or caterers, and create any marketing materials that you may need. You can also deal with any hitches that crop up en route.
If you want your sports team fundraising dinner to be a night to remember, it’s important that the venue ticks all the boxes.
When considering where to hold your event, find somewhere that fits in with its theme – and is big enough for everyone.
Think about practicalities such as parking, access (is there a ramp?), and what sort of atmosphere you want.
For example, if you’re part of a basketball team, then decking out a local gym or banquet hall with basketball-related decorations may work well.
Alternatively, how about partnering up with a local restaurant that has private dining space? Remember: The venue sets the tone for an event – choose wisely.
Choose a menu that makes mouths water in order to make your team’s fundraising dinner a smashing success. Don’t forget to include something for everyone, including those with dietary special needs as well.
For example, if you’re promoting all things healthy and fitness-centered, consider things like grilled chicken or roasted vegetables.
Or if it’s a themed event at all – think baseball fundraiser – then have some fun with the menu. Think “Ballpark Sliders” or “Grand Slam Nachos”.
Work closely with their chef or caterer to ensure dishes look and taste the way they should. After all, happy guests are more apt to open their wallets and help raise funds.
If you really want to get the most out of that fundraising dinner for your sports team, it’s important that you hit up potential sponsors.
Think about local companies, community groups, and even individuals who might be interested in providing financial support or in-kind donations for your event.
In return, give them something back – be that logo placement on promotional materials, verbal recognition during the dinner, or a designated booth at the venue where they can promote their wares or services.
If you’re running a swim team fundraiser, for example, approach a local swimsuit store about supplying custom cossies to participants. It’ll cut your costs and create some goodwill – plus, events with reputable sponsors tend to perform better.
If you want to get a bunch of people in the door at your sports team’s fundraising dinner – and raise as much money as possible while they’re there – then you need to market.
Make use of all the marketing channels available to let people know about your fundraiser.
Create attractive flyers, posters, and banners, share updates on social media platforms like Facebook, Twitter, and Instagram, and send out an email campaign targeting specifically potential attendees.
Consider partnering with local influencers or the media to help spread the word.
For instance, if you’re doing a football team fundraiser, ask a popular sports blog in your area if it will write something about it, or consider asking local athletes if they’d be willing to post about it on their social media accounts.
It’s that simple: create some excitement around what you’re doing. Explain why this event is good for your team and could be good for others in the community, too.
Have some of the following event ideas that complement your theme to allow attendees at your sports team fundraising dinner to stay enthusiastic and engaged.
Some exciting ideas could include:
Team Showcases: For instance, if you’re holding a basketball fundraiser, set up a friendly shootout or assign some players to showcase flashy dribbling routines.
Guest Appearances: Get sports personalities or grassroots community influencers to make guest appearances and share motivational stories and experiences – which would motivate your guests further and, most importantly, really drive home why it’s important for them to help achieve your team’s objectives.
Silent Auctions/Raffles: Put together a selection of silent auctions or even raffles with various items such as sporting memorabilia, unique experiences, or even stuff donated by sponsors/local businesses.
Interactive Games: For example, if you’re organizing a soccer fundraiser, set up a penalty shootout challenge or trivia game asking questions about famous soccer players.
Photo Booths/Backdrops: Some photo booths or areas have themed backdrops for capturing the photographs of the memorable moments of the evening.
Maximize the fundraising potential of your sports team dinner with donation opportunities everywhere. Make it easy for guests to donate cash checks or even use a digital payment option.
You may establish provided areas where guests quickly hand over money – any amount, perhaps with donation jars on the tables – or set up electronic touchscreens allowing them to select an amount and complete a secure transaction.
You might also think of different donation levels that include things like unique merchandise or maybe even VIP experiences.
Keeping donations simple and having options will give participants every opportunity to support your team’s cause while doing some good for the community.
Doing fundraising for your team and leaving a good impression in the minds of attendees are just some things that we can achieve from an event.
If you follow the tips we offer in this article, your sports team’s fundraising dinner will be a hit – we promise.
Just make sure to plan far in advance, pick the perfect venue, make sure the menu looks appetizing, lock down sponsorships, promote your event like there’s no tomorrow, and give lots of different ways to donate.
Combining an evening of fun activities with ensuring everything goes smoothly for your guests, you will work to host a memorable night that reinforces community support and propels your team closer to their goals. So what are you waiting for? Get planning!
